GoHighLevel SaaS Mode alternatives: five ways to resell software under your own brand

What SaaS Mode does, and why agencies look elsewhere

SaaS Mode turns a HighLevel agency account into a small software business. You create your own plans, clients sign up and pay you through your connected Stripe account, and each client gets a sub-account with the features you chose. On top of the subscription you can rebill usage, such as phone, SMS and email, at a markup you set, so the messages a client sends can earn you a margin.

At the time of writing (October 2026), HighLevel's pricing page lists Starter at $97 a month with 3 sub-accounts, Unlimited at $297 with unlimited sub-accounts and rebilling of phone and email at cost (no markup), and Agency Pro at $497, which adds SaaS Mode, rebilling with markup and advanced API access. A branded mobile app is a separate add-on, listed at $497 a month, or included in an Enterprise deal.

Agencies looking for an alternative usually give one of three reasons:

• The cost before your first client. $497 a month is close to $6,000 a year. If ten clients pay you $150 a month, the plan takes a third of that revenue before any usage costs. At thirty clients it falls to about 11%, which is why SaaS Mode suits agencies that already have volume.
• The setup. You need your white-label domain, Stripe, plan settings, template accounts (snapshots) and rebilling rules in place. HighLevel's own help article on phone rebilling, for example, says it only works when the client uses its LC Phone service rather than their own Twilio account, and the client has to add their own card.
• Clients who only need part of it. Many small businesses want a good website, a way to take payments and a simple CRM. They never open half of HighLevel, and a busy dashboard can mean more support calls for you.

What to check in any SaaS Mode alternative

Use this list when you book demos. It keeps the conversation on what you will actually sell.

1. A branded dashboard on your own domain. Clients should log in at an address like app.youragency.com and see your logo, colours and emails, not the vendor's. Check the login page, invitation emails and invoices, because that is where vendor names tend to slip through.
2. Client sub-accounts with limits. One account per client, limits set by plan, a way to suspend a client who stops paying, and a way to log in as the client to do the work for them.
3. Your own prices, collected by you. Can you set your own packages and have payments go into your own Stripe or PayPal account? Or does the vendor bill your clients and pay you a commission later?
4. What you are actually reselling. Website, online store, CRM, funnels, client portal, texting, reviews. Match this to what your clients already buy from you, not to the longest feature list.
5. A partner API. If you run your own platform or want to create accounts automatically, look for a documented API with single sign-on and webhooks.
6. Fixed cost and contract. Monthly fee, minimum spend, per-site charges and contract length. A low headline price with per-site fees can overtake a flat fee as you grow.
7. Time to go live and support load. How long does a new client take to set up, and how many questions will they send you in their first month?

The alternatives at a glance

Prices are US dollars per month at the time of writing (October 2026). Check each vendor before you buy, because agency plans change often.

Where HighLevel's SaaS Mode stays stronger

Before you move anyone, be clear about what you would give up.

• Usage rebilling. HighLevel lets you rebill phone, SMS and email at a markup you choose. We did not find the same kind of markup rebilling on the pricing pages of the other tools here. If your clients send thousands of texts a month and that margin is a real part of your income, HighLevel is hard to replace.
• Breadth in one account. CRM, pipelines, funnels, calls and texts, review requests, courses and automations sit together, so one sub-account can run most of a client's marketing.
• Community and templates. HighLevel has a very large agency community, ready-made snapshots sold by other agencies and a lot of training material. Smaller platforms cannot match that yet.
• A branded mobile app, if you are willing to pay for it.

If that describes your agency, the better move may be to stay and price your plans so your first few clients cover the $497. If you are leaving for other reasons, our GoHighLevel alternatives guide covers the wider market.

Vendasta: a marketplace for selling many services

Vendasta is built for agencies and media companies that sell digital services to local businesses. Its pricing works differently: the subscription is $0 and you commit to a monthly minimum spend instead. At the time of writing, Starter has a $99 minimum with no contract, but it is co-branded with Vendasta rather than white-label. The white-label client portal starts on Professional, with a $499 monthly minimum, a one-year contract and 5 seats. Premium is a $999 minimum with 10 seats and a multi-location portal. API access comes with Professional and Premium.

The main attraction is the marketplace. You can resell third-party products at wholesale prices, add your own products and services, and take client payments through Stripe-powered billing at 2.9% plus $0.30 per transaction. Third-party marketplace purchases do not count towards the minimum spend.

• Choose it if you sell a menu of different services to local businesses and want one place to package, sell and fulfil them.
• Think twice if you mainly sell websites and a CRM. The white-label entry point costs about the same as HighLevel's Agency Pro and adds a one-year contract.

We look at other options in Vendasta alternatives for agencies.

SuiteDash: a branded client portal at a low flat price

SuiteDash is a client portal and business operations tool. Start covers the CRM, portal, invoicing, projects and scheduling. Thrive adds automation, proposals and email marketing. Pinnacle adds the white-label custom domain, courses and a help desk. Plans are $19, $49 and $99 a month with unlimited users. Payments run through Stripe or PayPal, and it connects to other tools through Zapier and webhooks. SuiteDash also runs a partner programme for reselling accounts under your brand at wholesale prices per client account.

• Choose it if you want a branded portal where clients see projects, files, invoices and messages, at a low and predictable cost.
• Think twice if you need to sell websites, online stores or texting. SuiteDash is not a website builder, so you would pair it with something else for client sites.

Our SuiteDash vs GoHighLevel comparison goes through the trade-offs in more detail.

Simvoly: a do-it-yourself platform clients can sign up to

Simvoly is the closest like-for-like option if you want a full platform that clients use themselves under your brand. The white-label plans let you add your logo, domain and custom CSS, create your own plans, connect your payment processor and bill customers. Clients can register, pick a template and subscribe without your help. The product covers drag-and-drop websites, funnels with A/B testing and upsells, an online store, a CRM, appointments, and marketing by email, SMS and WhatsApp.

At the time of writing, WL Basic is $69 a month ($59 billed yearly) for one project with 2 websites and 10 funnels. WL Advanced is $149 ($129 yearly) with 5 websites and unlimited funnels, and WL Ultimate is $497 ($429 yearly) with unlimited websites and funnels. Extra projects cost from $5 to $8 a month depending on the plan.

• Choose it if you want clients to self-serve: sign up on your branded site, build their own site or funnel, and pay you monthly.
• Think twice if you build every site yourself and need a lot of them. Project charges add up, and the unlimited plan costs the same as HighLevel's Agency Pro on monthly billing.

Brizy Cloud: a rebrandable visual website builder

Brizy is a visual website builder with a cloud version you can rebrand. Brizy describes its white label as covering the dashboard, the builder and site previews on your own domains, with your logo, and system emails such as sign-ups and password resets sent from your address. Branding and API set-up are handled manually by Brizy's team. At the time of writing, the White Label plan is $159 a month ($1,590 a year), with extra sites charged monthly on top.

Brizy's own material is not consistent about which tier includes Stripe billing, and its FAQ ties a billing API for connecting your own invoicing to the Enterprise offer. If billing clients through the platform matters to you, confirm the tier in writing before you commit.

• Choose it if you sell websites only and want a polished visual editor that clients find easy to use.
• Think twice if you also want to resell a CRM, follow-up funnels or texting. You would need other tools for those.

WebNewBiz: AI-built websites, store and CRM at your own prices

WebNewBiz drafts a website from a plain description of the business, has an online store and an AI CRM in the same platform, and offers a white-label programme for agencies. This is what agencies get.

• Branded dashboard. Your name, logo, colours and favicon on your own dashboard domain, such as app.youragency.com. The login page, invitations, emails and invoice PDFs carry your brand, and you can send email through your own SMTP.
• Client accounts. Create an account for each client, put it on a plan with limits (websites, team members, features), suspend it if needed, and either log in as the client to do the work or let them run it themselves. Clients can add their own sub-users.
• Your own prices and payments. Build your own packages (recurring, one-off or free; weekly, monthly, quarterly or yearly; optional setup fee; several currencies), list them on your own storefront page, and collect payment through your own Stripe or PayPal account.
• What you resell. Each client site is drafted by the AI from a description of the business and edited by chatting. Depending on the plan you sell, clients also get an online store, the AI CRM (lead scoring, deals, bookings, invoices that chase themselves), an AI funnel builder with 26 templates, and workflow automations.
• Partner API. A REST API for platforms that want to offer websites to their own users: create sites, single sign-on links that open the builder inside your product, and webhooks.
• Help getting started. Team seats with role-based access, priority onboarding and a dedicated account manager.

The honest limits: WebNewBiz is younger and smaller than HighLevel, and its app ecosystem and community are much smaller than the big website builders. Agency pricing is not published, so you will need to talk to us for numbers. The AI first draft still needs real photos and facts from each client. Texting is two-way SMS from a business number on the top plan and is not built for high-volume SMS marketing, so it does not replace HighLevel if SMS margin is your model.

The white-label website builder and white-label CRM pages go into more detail.

How to choose

Start from how you make money, not from the feature lists.

• You earn on message volume (texts, calls, review campaigns): stay on HighLevel SaaS Mode and price your plans to cover Agency Pro.
• You sell many different services to local businesses and want a catalogue to sell from: Vendasta, if a one-year contract and a $499 minimum suit you.
• You mainly need a branded client portal for projects, files and invoices: SuiteDash.
• You want clients to sign up and build for themselves on your branded platform: Simvoly.
• You sell websites only and want a visual editor: Brizy Cloud.
• You sell done-for-you websites with a store and a CRM, want your own prices and your own payment account, and do not need high-volume texting: WebNewBiz is worth a conversation.

Whichever you pick, run one real client through it before you commit. A demo account never shows you the support questions a real client will ask.

Moving clients off HighLevel without breaking anything

1. Start with two or three clients who use the fewest features, not your biggest account.
2. Export contacts and pipeline data for each client before you change anything.
3. List every automation, funnel and form each client runs. On any new platform these are rebuilt, not copied across.
4. Check phone numbers. If a client's number lives in HighLevel's phone system, ask about porting it before you cancel, so the client does not lose it.
5. Set up the new subscription in your own Stripe or PayPal account and tell the client in writing when billing changes, so nobody is charged twice.
6. Run both systems side by side for a couple of weeks, then switch the domain.
7. Keep your HighLevel plan until the last client has moved and their data is checked.

Quick answers

Which HighLevel plan includes SaaS Mode?

Agency Pro, at $497 a month at the time of writing (October 2026). The $297 Unlimited plan can rebill phone and email at cost, but not with a markup.

What is the cheapest way to resell software under my own brand?

Of the tools compared here, Simvoly's WL Basic ($69 a month) and SuiteDash Pinnacle ($99 a month) have the lowest published white-label prices. They resell different things: Simvoly is a website and funnel builder, SuiteDash is a client portal.

Can I collect client payments in my own Stripe account?

Yes with HighLevel SaaS Mode, Simvoly (your own payment processor), SuiteDash (Stripe or PayPal) and WebNewBiz (Stripe or PayPal). Vendasta uses Stripe-powered payments at 2.9% plus $0.30 per transaction. With Brizy, confirm which tier includes billing.

Does any alternative match HighLevel's SMS rebilling?

Not that we found. If the margin on texts and calls is a real part of your income, HighLevel is still the stronger choice. WebNewBiz has two-way SMS on its top plan, but it is not built for high-volume SMS marketing.

How much does WebNewBiz charge agencies?

Agency pricing is not published, so contact the team for a quote. Standard plans run from $9 to $199 a month, and the first month is $1.

Related guides

• GoHighLevel pricing for agencies: the real cost at 10, 25 and 50 clients
• Best website reseller programs: 9 options compared by how they pay you
• How to resell a CRM to clients: a practical guide for agencies
• White label website builder API: how to choose one for your platform
• Best white-label marketing automation for agencies in 2026

Next step

If you want to resell websites, a store and a CRM under your own brand at your own prices, talk to us about white-label. We will tell you plainly whether WebNewBiz fits your client mix, and if HighLevel suits you better, we will say so.

Want to see the output first? Try the free AI Website Preview, which designs a homepage from one sentence, or read how the AI website builder works and start for $1.